The team at Southern Lawns were born and bred in the south. They live in the neighborhoods they service. They’re part of the community. They’re real people. Neighbors serving neighbors. Taking the name of the company and comparing it to Southern Hospitality, Southern Rock and Southern Lawn Values resulted in creative that stands out in the lawncare category and speaks to the target.

As the outsourced marketing department for Graham Spray Equipment for the last 10 years, Superus handles all of their marketing strategy and plans. We’ve helped execute videos, website production, influencer campaigns, and more.

Superus worked with Comfort Zone to break them out of the traditional HVAC advertising genre. For this campaign, we created a strategy that helped them stand out from their competition—with a defined and unique personality.

As the outsourced Executive VP of Marketing for Bender, Sue Silva manages the marketing team for the company. Along with Melissa Dauphin, the two handle marketing strategy, planning, and execution for both the wholesale and retail sides of the business. They also manage all creative assets, including OTT streaming spots, digital assets, print ads, and more.

Sunbelt is a nationwide builder of lumber yards and has been a Superus client for over a decade. The Superus team acts as their marketing department and develops and executes their yearly marketing plans.We also write the strategy and stories for Sunbelt’s case studies, film them, and create their marketing assets, like this video.